[Freebase-discuss] User Draft of *NEW* TV Commercial type

[Jeff Prucher]

On Fri, Mar 9, 2012 at 2:17 PM, Thad Guidry <thadguidry at gmail.com> wrote:

> Jeff,
>
> I've added 4 more examples, one of which is a Clio Award winner and the
> other a Super Bowl halftime commercial starring Clint Eastwood.
>
> Also, as suggested, I cleaned up the Brand for Fiat and merged it with
> Fiat the automobile make.  Brand and Automobile Make are the same thing, no
> questions about that. FIXED.
>
> Also added a "date first aired", which is about as far as we probably need
> to go, and will tie-in nicely with Award-Winning Work that might have a
> different year awarded.
>
> http://www.freebase.com/view/user/thadguidry/default_domain/ad_spot
>

I agree that this is sufficient; different releases in different markets is
probably overkill here.


>
> --
>
> Lastly a question around "Advertising Actors" or "Advertising Characters".
>
> An example would be the actor Stephanie Courtney<http://www.freebase.com/view/en/stephanie_courtney/-/user/thadguidry/default_domain>who portrays the
> character "Flo" on those Progressive Insurance commercials<http://www.freebase.com/edit/topic/m/0j3wqn1>and now has millions upon millions of fans on Facebook.
>
> We need another mediator I think or perhaps use or rework an existing type
> such as
> http://www.freebase.com/schema/base/advertisingcharacters/advertising_character
> Here, I do not like that hailey2009 has setup just a "product" property
> alone.  I think an "advertising character" really should be able to be
> flexibly linked to a brand, company, in addition to a thing/product.
> My idea would be to have 1 type that mediates specific ad spot
> performances.
>
> My Ad Actor Type would be something like
>
> Type: Ad Actor (a Person as included type)
> Properties:
>
>    1. Mediator Type called "ad character performances": advertising
>    character | advertised brands | advertised companies | advertised things
>
> The character-to-what it advertises relationship should be time-mediated,
I think. Whether it should be a single, big, CVT, making all the
relationships, or three separate ones (one each for brand, company, and
thing), I'm not quite sure, although I'm leaning toward three, even though
it might be more complicated.

Jeff

>
>    1. Mediator Type called "ad spot performances" (the mediator for the
>    individual performance instances of each ad spot, when the data is
>    available to fill in)
>
>



>
>
> Further ideas or opinions on the best way to mediate between
>
>    - an actor
>    - portraying a character
>    - used in brand|company|thing advertising ?
>
> --
> -Thad
> http://www.freebase.com/view/en/thad_guidry
>
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